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On this page you will find the history and the logo evolution behind Citroen & Peugeot. We also list some other vehciles that have PSA engines fitted.




instantShift - Brand Logo Evolution Of Automobile Groups


Citroen double arrow that is found in every logo Citroen has a fascinating history.

Brand founder, André Citroën, was fascinated by wooden gears with spiral teeth, produced by a Polish inventor and business partner’s André Citroën, he decides to produce steel, bought a license and open a factory in St Denis, France. This business, ENGRENAGES Citroën brings profits, of mention is that these gears, Citroen products were used on the Titanic.

Logo factory and later the Citroen brand is stylized and two teeth “cut” on the clutch.

In 1919, Company start production of cars, the first model is Type A, we observed first logo Citroen, octagonal with arrows logo on a blue background with silver or gold, on top of the radiator. After been many ups and downs, In 2009, The new company logo is shown in the time she was born founder, André Citroën. Belongs design firm Landor and presents new trends in automotive three-dimensional logos. Citroen change appearance. Arrows (chevroanele) out in relief, gained strength. Writing Citroen keeps its traditional red color, as a bridge between history and future. Both, together, represent brand identity, Citroen subliniand restore confidence in the values and ambitions.



instantShift - Brand Logo Evolution Of Automobile Groups


Peugeot, a major French car brand was started by two brothers Jean-Pierre and Jean-Frédéric Peugeot in 1812. The company was a steel mill for decades, making different products like machine tools, crinoline dresses, umbrellas, wire wheels, irons, sewing machines, kitchen gadgets. In 1855, the company started making bicycles and was one of the largest bicycle manufacturers in France.

The company entered the automobile industry due to its bicycle manufacturing business. In 1889, Armand Peugeot created the company’s first car which was run by a steam powered engine. After meeting Gottlieb Daimler, the company replaced the steam engine with a gas powered internal combustion engine.

The Peugeot “lion” logo was based on the flag of the Région Franche-Comté, designed by a jeweler Justin Blazer in 1847. Earlier, the logo was used on the company’s kitchen gadgets, to denote the signature quality of their steel, and was introduced on cars only after Armand could convince his family, that cars could be a profitable business.

Below is a list of other manufacturers that have the PSA engine fitted

- Fiat Scudo (2007-) 2.0 HDi Multijet 120

- Fiat Scudo (2007-) 2.0 HDi Multijet 140

- Fiat Scudo (1994-2007) 1.9 HDi

- Fiat Ducato (1982-1994) 2.0 XN1T

- Fiat Ducato (1982-1994) 2.0 XN1TA

- Fiat Scudo (1994-2007) 1.9 HDi

- Honda Civic (1973-1991) 1.2

-Jaguar XJ6 Series 1 - 2.8

-Jaguar XJ6 Series 2 - 4.2

-Lacia Niva 1.9

- Lancia Zeta 2.0 HDi

- Land Rover Free Lander 2 (2006-) 2.2HDi

- LDV Pilot 1.9 HDi

- LDV 200 Series 1.9 HDi